Part 1. Proposal
Projects that involve research and conceptual, technical and material exploration offer significant opportunities for creative and financial reward. Since these kinds of projects often encompass a scope that is less predictable and more expansive than is required when selling an existing design, estimating compensation for this kind of work can be challenging. For this project you will prepare a proposal in response to the Chace Center Cafe brief that was presented to you in class. The presentation document is reposted below for your reference, as are the slides from the lecture on proposals. Keep in mind that your proposal will be evaluated for not only the time frame and budget, but also for your strategy on how to best address the needs of the client.
Approach
Begin by reading the attached guidelines for writing a proposal. One is tailored to the interior design profession, the others to graphic design projects. Neither address the specific needs of this project completely, but both provide good guidance that can be adapted to the task at hand.
From there, consider the needs of the project and how you would propose to address them. Keep in mind that this is not a design proposal and you are not expected to directly address any of the project needs with your proposal. You are not expected to do any design work or to describe the solution you might eventually arrive at. Be sure to be explicit about what you plan to deliver, when you plan to deliver it, and how you will complete the project. Your proposal should include, at the minimum, the following content:
- cover page
- problem analysis
- strategy / approach
- deliverables
- schedule
- budget and fees
- closing statement
Submit your work as a new post in PDF format. Be sure to mark your post with “Assignment 5” as the category. Name your file with the following convention: FirstnameLastname_Proposal.PDF
Slides from the lecture on proposals
Presentation from the Chace Center Cafe design brief
Part 2. Feedback meetings
Form a group of 3 students and schedule a meeting to give and receive feedback on the materials you have created to date. Spend at least 30 minutes, with time divided equally among group members. Each group member should print the content they want feedback on and bring it with them to the meeting. You are encouraged to invite the Instructor and the Teaching Assistant to these meetings.
Part 3. In-progress critique
Next week we will have a guest speaker joining us for the duration of class. Part of the time will be spent getting feedback on your work thus far. Make any necessary revisions to your work and bring printed copies of your materials to class next week. The work will be reviewed with an understanding that it is in progress, but it should be printed and presented so as not to distract from your content and is conducive to productive discussion.
Deliverables
- Professional quality proposal responding to the Chace Center Cafe design brief.
- Printed copies of your materials brought to next week’s class for in progress critique.
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